the short version
Ubersuggest is a broad toolkit with an AI visibility feature in it. unbound geo is an instrument for one question that hands you the answer text and publishes its maths. If you need keywords, backlinks and audits too, theirs is the better buy; if the number has to survive somebody questioning it, ours is.
If you want one cheap tool that does keyword research, rank tracking, site audit and backlinks as well as AI visibility, buy Ubersuggest. We do none of those four and are not trying to. Their lifetime tier is also something we cannot match on price: 290 USD once against a subscription is a real argument, and anyone telling you otherwise is selling.
Larger than it was a year ago, and we would rather say so than be caught out. Ubersuggest added AI Search Visibility in 2026: it reports the share of AI answers that mention your brand over a 30, 60 or 90 day window, an Industry Rank against competitors, trend charts, and the prompts that triggered the mentions, across the major engines including ChatGPT, Perplexity and Google AI Overviews. It runs several prompts rather than one, which is the right instinct. If you already pay for Ubersuggest you are not missing AI visibility measurement entirely, and anyone claiming this category did not exist inside the cheap SEO tools is out of date.
| dimension | unbound geo | Ubersuggest |
|---|---|---|
| What it ischanges the decision | unbound geoOne instrument for one question: do the answer engines name you. | UbersuggestA broad SEO toolkit with an AI visibility feature inside it. |
| Keywords, backlinks, site auditchanges the decision | unbound geoNone of it. Classical search position is reported alongside the answers, and that is the extent of it. | UbersuggestAll of it, and it is the reason most people buy them. |
| AI visibility | unbound geoThe whole product. Prompts run against ChatGPT, Claude, Gemini and Perplexity with web search on. | UbersuggestYes, since 2026. Share of AI answers over 30, 60 or 90 days, Industry Rank, trends and the triggering prompts. |
| The receiptchanges the decision | unbound geoThe full answer text on the report with the prompt, engine, model and date, at a permanent URL you can forward. | UbersuggestPercentages, ranks and prompt lists. We have not seen the raw answer presented as the deliverable. |
| Method publishedchanges the decision | unbound geoThe algorithm, the intent weights, the position decay, the valence scale and the confidence test, including what they do not handle. | UbersuggestNot published in comparable detail, as far as we can see. |
| Confidence | unbound geoTen samples of each prompt inside a single scan, and the band comes from those. We measured the wobble rather than assuming it: identical runs minutes apart share 36% of the brands they name, so a change under about 4.3 points of share is not reported as a change. | UbersuggestSeveral prompts per keyword rather than one, which is the right instinct and the same instinct we followed. Whether a difference is significant is not something we have seen stated. |
| Common-word brands | unbound geoWhole words and domains only, never substrings, with strict matching when a name is an ordinary word. | UbersuggestUnknown to us. |
| Diagnosis | unbound geoEach finding maps to a probable cause and the discipline that fixes it, and says out of scope when it is neither. | UbersuggestMeasurement and research. The interpretation is yours. |
| Your data in your own agent | unbound geoAn MCP endpoint on every paid tier, from the cheapest. | UbersuggestNot something they advertise. |
| Price | unbound geoFree scan with no account and no card, then from 19 USD a month. | Ubersuggest29 to 99 USD a month, or 290 to 990 USD once for lifetime access. Cheaper than us over a long enough horizon, and we cannot match a one time price. |
No scoring matrix and no weighted rubric. Most of these decisions turn on one fact about how you work, so the honest format is a list of facts and what each one implies.
pick Ubersuggest
pick unbound geo
run both
Every line above points at exactly one option, including the ones that point away from us. A decision guide where every branch ends at the same product is not a guide, it is a funnel with headings.
Yes. Ubersuggest added AI Search Visibility in 2026. It reports the percentage of AI answers that mention your brand over a 30, 60 or 90 day window, an Industry Rank against competitors, trend charts and the prompts that triggered the mentions, across the major engines including ChatGPT, Perplexity and Google AI Overviews. If you have read that Ubersuggest is search-only, that is out of date.
Scope and evidence. Ubersuggest is a broad SEO toolkit with an AI visibility feature inside it; unbound geo does one thing and gives you the full answer text with the prompt, the engine, the model and the date at a permanent URL. Our scoring algorithm, weights and confidence test are published at /method including their limits. We have not seen the raw answer presented as the deliverable on their side, nor a published method in comparable detail.
Ubersuggest starts at 29 USD a month and sells lifetime access from 290 USD once, which over several years is cheaper than any subscription including ours. unbound geo starts at 19 USD a month and the first scan is free with no account and no card. If price is the deciding factor, buy theirs.
Sensibly, yes, and for a lot of small businesses that is the right answer. Ubersuggest for keywords, rankings, audits and backlinks, which we do not do at all, and unbound geo when a visibility figure has to be defensible: a client call, a board paper, a pitch where somebody will ask where the number came from.
Because a percentage cannot be checked and cannot be argued with. When an engine names three competitors and not you, the useful artefact is the paragraph it wrote, because that tells you what it thinks the category is and who it thinks is in it. A score tells you that something is wrong; the text tells you what.
Substantially. We measured a provider index return 2,420 mentions for an ordinary-word brand name while the same brand domain returned zero on the same query, three orders of magnitude of pure noise. unbound geo matches whole words and domains, never substrings, and switches to strict matching when a name is flagged as a common word. We do not know how Ubersuggest handles this case, and it is the first thing we would test before trusting any percentage.
No, on either tool, and we can now say how far from deterministic. We asked the same prompt ten times on the same engine minutes apart: the two runs share 36% of the brands they name, one prompt returned between zero and five brands across ten identical asks, and 65 of 82 entities move by at least their own mean share. Ubersuggest running several prompts rather than one is the right instinct. unbound geo samples every prompt ten times inside a scan, leads with the appearance count instead of a percentage, and will not call a movement real unless it clears the measured noise.
Pricing noted for Ubersuggest: 29, 49 and 99 USD a month for Individual, Business and Enterprise, with lifetime access sold at 290, 490 and 990 USD one time. A seven day trial and a limited free version through the web app and Chrome extension.. Pricing changes and we do not monitor theirs, so check their site.
Written 30 July 2026. If anything here is wrong, write to hello@withunbound.com and we will correct it.
Five real questions against a live engine with web search on. You get the answer text, who got named, and the sources the engine read. No account, and it takes about a minute.